Baby Products & Toys

Baby Products & Toys

In 2026, the global market for baby care products is expected to be valued at around 88.72 billion US dollars. This is a significant increase from the expected market value of 67.35 billion dollars in 2020. Toys, feeding accessories, wipes, disposable diapers, body care products, and soothers are among the several sectors and goods that make up the baby care market.

Rapid urbanisation and a growing middle-class population are propelling the market forward in various developing regions and thus it is the right time for selling your product on Amazon or any other marketplace which will help you grow your business online. Changing lifestyles, especially in emerging nations, has promoted the adoption of a convenience-oriented routine, making these items popular, fueling the industry's rise over the projection period. Running marketplace ads for Amazon will certainly help you give a boost to your audience reach and can also help you convert the potential leads.

Furthermore, increased consumer awareness of children's health is driving up sales of these items, promoting the market growth.

Baby Products, Toys Statistics

  • Baby food is the second-largest segment, and it is predicted to earn considerable market share during the forecast period, while baby cosmetics and toiletries are still the first, and their popularity is growing by the day.

  • The online baby products retailing market is expected to grow by US$ 13.61 billion, with a CAGR of 9.82%.

  • In 2021, the global market for infant cribs and cots was worth US$ 1.48 billion. According to IMARC Group, the market would reach US$ 2.04 billion by 2027, with a CAGR of 5.4% from 2022 to 2027.

  • The global market for Baby Products, which was anticipated to be worth US$11.7 billion in 2020, is expected to expand to US$15.6 billion by 2026, with a CAGR of 5.1%.

  • One of the segments examined in the study, Baby Cosmetics & Toiletries, is expected to grow at a 5.6% CAGR and reach US$8.5 billion.

  • In the United States of America the market is expected to reach $1.7 billion in 2021, with China reaching $4.8 billion by 2026.

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Baby Products & Toys

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